Compare Passage A, which is a transcript in which a women working in a :: English Literature

Compare Passage A, which is a transcript in which a women working in a pub, talks about the different managers she has worked under, and passage B, which is an extract from, Odour of Chrysanthemums, a short story by D H Lawrence. Upon reading both passages I can clearly view numerous comparisons and differences. Initially, the subject, (meaning of the text) is extremely different in both extracts. Passage A is a transcript in which a women working in a pub, talks about the different managers she has worked under. Whereas passage B, is an extract from, "Odour of Chrysanthemums", a short story by D H Lawrence, set in the midlands. The passage describes how Elizabeth Bates seeks help from her neighbors one evening, when her husband fails to return home after work. The purpose of the two passages are also extremely diverse, passage A is a transcript, and basically she is informing a group of people or a fellow colleague about her previous managers in comparison to the manager she works under now. For instance she informs the other by telling her how she can get away with things while under her temporary manager, 'were all walking around with four lighted cigarettes in our hand and having a drink off everyone that gives us one. The second passage is there to entertain a particular group of people interested in D H Lawrence's writing. The use of descriptive writing engages the audience brains, in-order for them to carry on reading, 'He stood perplexed'. The audience in passage A is very informal, I believe that she is having a general chat with a fellow worker, because the level of speech is quite informal, 'that's the main thing like isn't it you know', I feel that it is interpersonal, the speaker and listener are in close proximity. While extract B, in my opinion will have an endless audience, because it can be seen over thousands of miles and thousands of years. I believe that the audience will benefit a particular age group, quite elderly people, who understand the particular dialect used. The genre itself is very different as well; principally passage A is a simple review of past and present mangers in which the worker has come across. Whereas on the other hand passage B is a suspenseful story, basically a thriller. You can identify this because of the language used throughout the text. "I don't like leaving the children in bed, and nobody in the house," she said. From this you notice that something eventful has occurred in which has permitted her to leave her children at home by them selves.

Archaeology Essay -- essays research papers

Archaeology   Ã‚  Ã‚  Ã‚  Ã‚  There is a saying that goes: One must first have an understanding of the past in order to proceed into the future. An archaeologist’s job, therefore, is very important because they have the crucial role of interpreting the past through archaeological finds. How does an archaeologist go about doing this? How does he interpret his findings? How are the artifacts that he finds related to the behaviors of past humans? Concepts such as patterning and middle range theory are the main tools used for this interpretation of the past. Patterning is the regular relationship between material objects and space, and middle range theory is how the visible archaeological data can be related to past human behaviors or actions.   Ã‚  Ã‚  Ã‚  Ã‚  Patterning is used to interpret past human behavior because the products of human action usually suggest repetitiveness or a pattern of activity that can be discerned by the archaeologist. For example in the Olsen-Chubbuck site in Colorado, a bison graveyard was discovered of 190 bison. The pattern or relationship between the bones and how they were found gives the archaeologist clues as to how the bison were butchered. Some bones were found with spear points in the bodies, some whole skeletons were found closer to the bottom, and some bones were scattered all over. It can be inferred from the patterning of the bison bones that they were butchered differently. Middle range theory also plays a p...

Journey To The Remnants of Early Christian and Byzantine Era Essay

For this cultural trip, we are going to traverse two continents namely, Asia and Europe. The places we are going to visit are representations of the art style during the period of early Christian and Byzantine which is characterized by the â€Å"love of beauty, orderly symmetry, and artistic form, in poetic conceptions and exuberance of imagination. † Also, it was during this period that Christianity flourished which influenced the supremacy of architecture (Oldandsold. com â€Å"Early Christian and Byzantine Sculpture†). Europe and Middle East are the regions where early Christian and Byzantine Art reached its peak. To get a closer glimpse of the beauty and to fully appreciate the aesthetic of this period, we are going to Israel, Turkey and Italy (See Illustration 9). In these countries, we will be seeing the different architectural prowess left by the early Christian and Byzantine era. We will be visiting the following landmarks: The Hagia Sophia Church and the Byzantine Hippodrome which are both located in Istanbul, Turkey (See Illustrations 1 and 2), Church of Holy Sepulcher and the Temple of King Herod which are both located at Jerusalem, Israel (See Illustrations 3 and 4), and Sant’ Apolinare in Classe and San Vitale which are both situated at Ravenna, Italy (See Illustrations 5 and 6), and Santa Sabina and St. John Lateran which are both located in Rome, Italy (See Illustrations 7 and8). Hagia Sophia Church was a former place of worship which turned into a museum that showcased the Golden Age of the Byzantine period. This architectural gem is designed with an extensive orange interior and a vast exquisite interior. Visitors can feast their eyes on the â€Å"Arabic calligraphic writings from the Ottoman empire, green and purple columns,† vibrant stain-colored glasses and intricate mosaics which are all over the place (Guideistanbul. net â€Å"Hagia Sophia Church†). Meanwhile, the Byzantine Hippodrome used to be the heart of politics and sports at the height of the Ottoman regime. Presently, this landmark had been transformed into a city park and was renamed as At Meydani which means Horse Grounds. A variety of structures can be seen in this place such as the â€Å"3,500 year old Egyptian Obelisk of Theodosius, spiral bronze base of a three-headed serpent sculpture, temple-like fountain constructed by Kaiser Wilhelm II of Germany and the Milion, zero-mile-marker at Mese which is the road between Rome and Constantinople† (Turkeytravelplanner. com â€Å"Byzantine Hippodrome, Istanbul†). Now, let us go to Israel. The first stop would be at Church of Holy Sepulcher. This is a Christian church erected on the area where Jesus was crucified and buried. Many have visited this place for pilgrimage and it â€Å"remains the holiest Christian site in the world. † The church is ornamented with crusader facades, â€Å"ancient crosses carved on staircases,† â€Å"Greek Orthodox Cavalry. † Another interesting fact about this place is that many believe that this is the location of the â€Å"actual tomb of Christ† (Sacred-Destinations. com â€Å"Church of Holy Sepulcher, Jerusalem†). On the other hand, the Temple of King Herod had undergone two renovations. When the Second Temple was ruined, only the Western or Wailing Wall remained which is now deemed to be the â€Å"holiest prayer site for the Jews. † This site is also believed to be the place where Abraham offered Isaac, his son to God (Peck â€Å"King Herod’s temple quarry unearthed†). After Israel, let us now move to Italy. In Classe, a suburb in Ravenna, the Sant’ Apolinare Church can be found wherein the â€Å"mosaics in aspe is the main attraction. † Another church in Ravenna is San Vitale. It is considered the predecessor of the Hagia Sophia which was built 10 years before when the Roman regime was dwindling. â€Å"The series of arches, interlocking spaces, and mosaics† are some of the major features of this establishment that makes San Vitale an enticing place (VirtualTourist. com â€Å"Ravenna Travel Guide†). More so, Santa Sabina is regarded as the most prominent symbol of an early Christian church in the city of Rome. People go to this site to see the 5th century doors with carvings of biblical scenes, â€Å"two dozen Corinthian columns,† and a mosaic tomb from the year 1300 (Sacred-Destinations. com â€Å"Santa Sabina, Rome†). Another early Christian architecture in Rome is the Basilica of St. John Lateran. This structure is the â€Å"Cathedral of Bishop of Rome. † The â€Å"two-storied portico at the faced,† numerous statues of saints and Jesus Christ, â€Å"Roman central bronze doors,† â€Å"cosmatesque pavement in the nave† and â€Å"the graceful baldacchio at the altar are the highlight features of this magnificent architecture (Sacred-Destinations. com â€Å"St. John Lateran, Rome†). Works Cited â€Å"Byzantine Hippodrome, Istanbul. † 2008. Turkeytravelplanner. com. 31 July 2008 . â€Å"Church of Holy Sepulcher, Jerusalem. † 2008. Sacred-Destinations. com. 31 July 2008 . â€Å"Early Christian And Byzantine Sculpture. † 1896. Oldandsold. com. 31 July 2008 . â€Å"Hagia Sophia Church. † 2008. Guideistanbul. net. 31 July 2008 . Peck, Sally. â€Å"King Herod’s temple quarry unearthed. † 25 September 2007. Telegraph. co. uk. 31 July 2008 . â€Å"Ravenna Travel Guide. † 2008. VirtualTourist. com. 1 August 2008 < http://www. virtualtourist. com/travel/Europe/Italy/Emilia_Romagna/Ravenna-145052/Things_To_Do-Ravenna-Churches-BR-5. html>. â€Å"Santa Sabina, Rome. † 2008. Sacred-Destinations. com. 1 August 2008 . â€Å"St. John Lateran, Rome. † 2008. Sacred-Destinations. com. 1 August 2008 .

International Brand Strategy

4. Identify the factors that need to be considered when developing a brand strategy within the service-based industries and explain why the development a clear and consistent corporate brand image and reputation is a fundamental part of international brand strategy. Corporate brand image: Branding is the art and science of identifying and fulfilling human physical and emotional needs by capturing their attention, imagination and emotion.Your corporate brand is, more than anything else, the most significant thing that will define you in the public eye, and therefore the one that will help to ensure your success – or your demise. A strong brand image and name will boost confidence throughout the business, and create a strong, successful impression in the market. Keller (2003a) says, â€Å"technically speaking, then, whenever a marketer creates a new name, logo, or symbol for a new product, he or she has created a brand† A brand serves to identify a product and to distingu ish it from competition. The challenge today is to create a distinctive image† (Kohli and Thakor 1997) The resource-based view within the strategy literature has argued that sustainable competitive advantage is created primarily from intangible capabilities, including brands and reputations (Omar et al. , 2009) The relative importance placed by the firm on its corporate identity also influences brand structure. Companies such as IBM and Apple place considerable emphasis on corporate identity (Schmitt and Simenson 1997).In the case of IBM, â€Å"Big Blue† is associated with a solid corporate reputation and reflects the company's, desire to project an image of a large reliable computer company that provides products and services worldwide. The IBM logo is featured on products and advertising worldwide to convey this image. Equally, Apple used its neon apple logo to project the image of a vibrant challenger in the personal computer market. Why does it matter? †¢Identi fication of sources of product †¢Assignment of responsibility to product maker. †¢Risk reducer †¢Search cost reducer †¢Symbolic device Signal of quality †¢Promise or bond with product or maker Advantage: Awareness The harder a company works on its branding and identity, in most cases, the more awareness it creates. For example, Coca-Cola is known worldwide for its product. A consumer can see it in a foreign county, with labelling in a foreign language and know it is a Coca-Cola product. The red colour and shape of the bottle is an immediate trigger in many minds as to the fact that the drink is a Coca-Cola product. This is branding and identity at its best. Advantage: Consistency in the MarketplaceThe more often a customer sees your brand in the marketplace, the more often he will consider it for purchase. If the brand and identity are truly kept consistent, the customer is more likely to feel that the quality is consistent and to become a loyal follower of the brand. However, this means that the product must maintain a consistency that reflects the image as well. Attract stakeholders, which can aid the development of strong business relationships. Focuses on long term growth Disadvantage: Can Become Commonplace Many brands strive to be No. 1 in the minds of consumers. For example, in many parts of the U.S. , people request a Coke when they go to a restaurant, not necessarily meaning a Coca-Cola product, but any soda. While it is the goal of branding to become the standard, it is not the goal to become the generic term of a line of products. Disadvantage: Negative Attributes If a product or service experiences a negative event, that will become attached to the brand. For example, a massive recall or unintentionally offensive ad campaign can tarnish a company’s brand and image, causing the company to need to build a whole new brand and identity to recapture its place in the market.An important element of a firm's overall brand st rategy is its branding policy. Strong brands help the firm establish an identity in the marketplace and develop a solid customer franchise (Aaker 1996; Kapferer 1997; Keller 1998), as well as provide a weapon to counter growing retailer power (Barwise and Robertson 1992). They can also provide the basis for brand extensions, which further strengthens the firm's position and enhance value (Aaker and Keller 1990). In international markets, the firm's branding strategy plays an important role in integrating the firm's activities worldwide.A firm can, for example, develop global brands (using the same brand name for a product or service worldwide) or endorse local country brands with the corporate brand or logo, thus establishing acommon image and identity across country markets. The top three strategic goals for brand strategy nowadays are increasing customer loyalty, differentiating from the competition, and establishing market leadership (Davis and Dunn 2002). A company with a well-e xecuted branding strategy gains important competitive advantages over its rivals.An effective branding strategy creates a clear and consistent identity for your products, based on qualities that are important to the market. Your branding strategy positions your products clearly in the minds of customers and prospects, and differentiates your products from competitive offerings. A well-executed branding strategy builds on the strengths of your brand by communicating brand values clearly and consistently. The measure of a well-executed branding strategy is immediate recognition by your target audience with consequent impact on your sales success.The key questions that companies need to ask themselves when developing a brand include: * What is the need we need to satisfy? * What are our core competencies? * What is the reason for this brand to exist in the world? * What is the role of branding in the context of the business strategy? Is it a functional or emotional brand? And then ther e are the internal and external focuses. To maintain a positive brand reputation, there are 3 things that are required: Good leaderships skills from managers that can drive the company towards their aims and objectives * Dedicated staff that possesses the same values reflected from the brand even in the workplace. * A good clean image in the eyes of the public. No controversies The key factors that need to be considered when developing a brand strategy include: * Purchasing * Distribution * New products * Value Purchasing A well-executed branding strategy makes it easier for your customers to make purchasing decisions about your products.They have a clear perception of the performance, benefits and quality of your products. The confidence that the brand will continue to meet their expectations minimizes customers’ risk in purchasing your product. A strong brand helps you build long-term relationships with your customers. Customers continue to buy from companies they trust, so it is important to continually reinforce the brand values that are important. Distribution You can also strengthen your presence in retail outlets and distributors through a well-executed branding strategy.Retailers feel confident in stocking a product with a strong brand, because they know there is strong consumer demand for that product. Your brand strategy can help you sell into retailers and build retail sales by stimulating demand. Encouraging distributors to use your branding material in their communications can also help to build business by giving customers confidence in the service they receive from the distributor. New Products A strong brand makes it easy to introduce new products that carry the same branding. The new product could be a range extension — a different size, color or version of an existing product.In the minds of customers, the new product will have the same qualities as the existing range because of its association with the existing brand. Value A w ell-executed branding strategy ensures that your brand makes an effective contribution to profitability through increased revenue, improved distribution and growth through new products. This, in turn, creates greater value for shareholders, making it easier for your company to attract investment and fund future growth There are a few risks that could come up when creating an international brand strategy:Assuming the brand communicates the same meaning market-to- market, resulting in message confusion Over-standardizing or over-simplifying the brand and its management, ie: discouraged innovation at the local level Use of the wrong communications channels, resulting in inappropriate spending and ineffective impact Underestimating the investment, time for a market to become aware of the brand, try it, and adopt it . Not investing in internal brand alignment to ensure that regional employees understand the brand values and benefits and are able and willing to communicate and deliver con sistently.The brand image of an organisation represents the current and immediate reflection that the stakeholders have towards an organisation (Bick et al. , 2003). It is related to the various physical and behavioural attributes of the organisation, such as business name, architecture, variety of products and services, tradition, ideology, and to the quality cues communicated by the organisation’s products, services and people (Nguyen and Leblanc, 2001). Brand image must be consistent in order to have a positive image in the eyes of the public.For example, Clairol introduced a mist stick curling iron in Germany, only to later find out that the word mist was slang for manure. Pepsi translated the slogan ‘The choice of a new generation’ in Taiwan but came out as, Pepsi, it will bring your ancestors back from the dead. These small hiccups may not be enough for major brands that are already established around the Globe, but for smaller brands trying to break into i nternational territory, it could turn into a serious disaster, as it could have been the first impression of that brand for a lot of people.Reputation is an outcome of interactions between stakeholders and the organisation over time (Argenti and Druckenmiller, 2004). An organisation does not have a single reputation at any point in time. It has a number of reputations depending on the stakeholders concerned. Interactions with brand-associated stimuli (including mass communication, employees, agents or other individuals and groups that are linked to the brand), enables stakeholders to form their perceptions of an organisation. These perceptions consolidate to become a single impression at a point in time – the brand image.Over time these fragmentary images evolve to become the stakeholder’s perception of the reputation of the organisation. The corporate brand comprises two aspects: corporate expression and stakeholder images of the organisation’s identity. The fo rmer includes all mechanisms employed by the organisation to express its corporate identity to all stakeholder groups. Corporate expression links the organisation’s corporate identity with its corporate brand and accordingly is classified as part of both constructs.The strategic choices that organisational leaders must make to determine the corporate expression include the conceptualisation and communication of the visual identity, the brand promise and the brand personality. The second aspect of corporate branding encompasses stakeholders’ perspectives of an organisation’s brand. A stakeholder can never interact with an organisation’s corporate identity in its entirety – they interact with aspects of the organisation’s identity and in so doing build their perception of the corporate brand. As stakeholders experience the brand, they develop brand images.Corporate reputation is the sum of all the views and beliefs held about the company based on its history and future prospects, in comparison to close competitors. Corporate reputation: According to Firestein (2006), reputation is the strongest determinant of any organisation’s sustainability. While strategies can always be changed, when reputation is gravely injured, it is difficult for an organisation to recover. The key people who  assess reputation  are: your customers, your employees, your shareholders, competitors, trade bodies and other businesses and influential people in your sector.The key things that you do which  drive your reputation  are simply: your company values, the products or services you offer, the people you employ and how well they work as a team, and the processes that help you run the business. Fombrun and van Riel (2003) suggest that organisations with good reputations attract positive stakeholder engagement. A favourable corporate reputation results in business survival and profitability (Roberts and Dowling, 2002), is an effecti ve mechanism to maintain competitive advantage, and can aid in building customer retention and satisfaction (Caminiti, 1992)While the definition of corporate reputation is debatable, the one proposed by Gotsi and Wilson (2001, p. 29) is instructive: â€Å"A corporate reputation is a stakeholder’s overall evaluation of a company over time. This evaluation is based on the stakeholder’s direct experiences with the company, any form of communication and symbolism that provides information about the firm’s actions and/or a comparison with the actions of other leading rivals. Organisational culture and business processes are also important levers that ust be aligned with the brand promise. Development of a positive brand image will only occur when the brand promise expected by stakeholders is delivered. If this occurs consistently over time, a strong positive corporate reputation will result. Services currently represent a large and steadily increasing share of the g lobal economy (Lovelock et al. , 2004). In Australia, the top 20 brands ranking by Interbrand, reported in BRW, shows that 17 of the top 20 brands are from the services sector (Lloyd, 2001).In the next decade 90-95% of jobs created in the developed economy are expected to be in the services sector. The increasing dominance of the services economy world-wide has led some researchers to pay greater attention to unique aspects of branding services versus goods. For example, de Chernatony and Dall’ Olmo Riley (1999) conducted in-depth interviews with brand consultants and concluded that managers of services brands should not simply rely on FMCG branding techniques, and that adjustments were needed at the operational level to reflect the unique characteristics of services.Emphasising the heterogeneity and inseparability characteristics of services, Berry (2000) conceptualized a service branding model based on 14 high performance service companies, and proposed that creating an emo tional connection with customers was the key to success O’Cass and Grace (2003) found that services brands differed from manufactured goods brands and that services brand managers were faced with challenges that were distinct from those faced by goods brand managers because of the inherent risks associated with services purchasesBusinesses in the service industry are intangible so therefore are very hard to keep control of and measure quality. Kotler (1986) states that the disadvantage that it has over business selling tangible goods is that the service has to be ready whenever the customer wants it. For example, if he wanted to stay in a hotel, then there should be a room ready for him to sleep in. They are perishable, which means that the night that a room was not sold cannot be sold after the day, or an aeroplane ticket cannot be sold off after the flight has taken off. The service industry looks

The Yellow Wallpaper Essay English Literature Essay

During the nineteenth century, adult females sought to asseverate themselves in an effort to get the better of the position quo of male domination, which forbade them from political assignment and rational indulgence. Furthermore, experts in the kingdom of medical specialty and scientific discipline sought to qualm the idea of feminine upward mobility, by observing the comparative failing of females in an effort to warrant inequality ( Bed Rest 4 ) . â€Å" The Yellow Wallpaper † by Charlotte Perkins Gilman represents an flight from society ‘s functions of adult females and recovering the freedom they have lost. The storyteller, endeavoring for female individualism is invariably hindered by male domination derived from the 19th century which drives her to perpetrate self-destruction.In the articleWoman Sphere and Public Squarewritten by Karen Fisher Younger, she states:Americans from this clip period defined adult female ‘s function as domestic and private, separat e from the universe of public life. More than this, it was thought adult female was morally and spiritually purer exactly because she stayed off from the perverting public sphere. It was during this clip adult females ‘s traditional domestic functions at place as married womans and female parents took on a sacred quality. And this separate domains ideology one private for adult females and the other public for work forces were perceived as changeless jurisprudence from God. ( 43 ) Ironically plenty, the political orientation of separate domains helped magnify adult females ‘s influence in the populace, harmonizing to historiographers. Womans were viewed as more moral and spiritually sound than work forces, touting the belief that adult females were better equipped to lend to the overall morality of society. The storyteller, a adult female prescribed to rest remedy by her physician/husband John, is confined to her sleeping room, a kid ‘s baby's room with bad xanthous pigment and bars on the Windowss. The two Windowss that she looks out of, represents the possibilities of adult females if seen as peers by the opposite sex. The words she uses to depict her position through the first window are â€Å" I can see the garden, those cryptic deep-shaded arbor, the exuberant antique flowers, and shrubs and gnarled trees † ( 328 ) . The word picture of â€Å" the garden † represents society. The word â€Å" cryptic † show that adult females ‘s ability has n't been brought away into the visible radiation. The 2nd 1 shows â€Å" the lovely position of the bay † and â€Å" a small private pier, belonging to the estate † ( 328 ) . The bay shows that society was unfamiliar with the abilities of adult females and the private pier shows that adult females ar e excluded from things in society. Following is the xanthous wallpaper. The colour yellow is looked at as mark of illness or failing. â€Å" The colour is rebarbative, about revolting: a smouldering dirty yellow, queerly faded by the slow-turning sunshine, It is a dull yet lurid orange in some topographic points, a sallow sulfur shade in others † ( 327 ) . This implies that adult females are the weaker of the two sexes. The storyteller ‘s hubby tells her to acquire over her disfavor of the xanthous wall paper in the room. â€Å" He laughs at me so about this wallpaper! At foremost he intend to repaper the room, but subsequently he said that I was allowing it acquire the better of me, and that nil was worse for a nervous patient than to give manner to such illusions † ( 327 ) . This shows that when adult females try to liberate themselves from the restrictive bonds of society, work forces oppress them and implement the thought that they are inferior. The want of the storyteller ‘s individualism drives her to perpetrate self-destruction. She wants to leap out the window but â€Å" the bars are excessively strong even to seek † ( 335 ) . The bars symbolize the restrictive clasp that her hubby or all work forces have on her, or all adult females in society. â€Å" I ‘ve got a rope up here that even Jennie did non happen † ( 335 ) , the rope symbolizes the manner she is traveling to manage her state of affairs. As John comes to the door and tells the storyteller to open it, she had already locked it from the interior. â€Å" In the soft voice † she tells him, â€Å" I ca n't, † and that â€Å" the key is down by the front stairss under the plantain foliage † ( 335 ) . At this minute in clip she is â€Å" firmly fastened † by the â€Å" well-hidden rope † and is already strung up like â€Å" all those strangled caputs † behind the wallpaper ( 335 ) . John goes to reco ver the key, he comes back to open the door and to his surprise he faints. The horror behind all this was he put her in that room where she became imprisoned by the wallpaper. In decision, you could state that hanging herself was her signifier of flight. In a male dominated society adult females during this period were suppose to be seen and non heard, and their occupation chiefly was to hold kids and take attention of the house. The storyteller had things she loved to make, but because of the clip in which she lived, those things were non what the regulations of society wanted. â€Å" There comes John, and I must set this off – he hates to hold me compose a word † ( 327 ) . She has her ain thoughts and ideas that she would wish to show. â€Å" I think sometimes that if I were merely good plenty to compose a small, it would alleviate the imperativeness of thoughts, and rest me † ( 328 ) . The manner adult females were treated so â€Å" It is so detering non to hold any advice ; and companionship about their work † ( 328 ) . The storyteller ‘s state of affairs could hold been avoided, if her hubby had listened to the warnin g marks and allowed her the little pleasances she delighted in. The parturiency of the xanthous wallpapered room allowed the mute subjugation of her life to attest and subsequently lead to her self-destruction.Plants Citedâ€Å" Bed Rest Would n't Make for Pioneering Feminist. †USA Today Magazine139.2777 ( 2010 ) : 4-5. Print. Fisher Younger, Karen. â€Å" Women ‘s Sphere and the Public Square: The Beecher Sisters ‘ Dilemma Over Slavery. †International Congressional Journal8.2 ( 2009 ) : 43-51. Print. Gilman, Charlotte Perkins. â€Å" The Yellow Wallpaper. † Kennedy and Gioia 325-336. Kennedy, X.J. , and Dana Gioia, eds.Literature: An Introduction to Fiction, Poetry, Drama, and Writing.6th Compact erectile dysfunction. New York: Longman, 2010. Print

Methodology Report & Survey Data Essay Example | Topics and Well Written Essays - 1250 words

Methodology Report & Survey Data - Essay Example Assume that the distribution is normally distributed. 2.2 In order to estimate the percentage of dwellings which have a smoke alarm in the North West to within 1% for a 95% confidence level a pilot survey was carried out. From a random sample of 30 buildings, 12 were found to have a smoke alarm installed. How many houses need to be sampled in the main survey 2.3 Two counties were surveyed by a local council in an investigation of their effectiveness in reducing the number of buildings of multiple occupancy "at risk" from arson. The following data was obtained from the survey. Evaluation of data from each local council Total Number reducing Number remains the same Number increasing County A 6 25 38 69 County B 3 14 4 21 Total 9 39 42 90 Expected Values 6.9 29.9 32.21 2.1 9.1 9.8 O E (O-E) (O-E)2 (O-E)2/E 6 6.9 - 0.9 0.81 0.12 3 2.1 0.9 0.81 0.38 25 29.9 - 4.9 24.01 0.80 14 9.1 4.9 24.01 2.64 38 31.2 5.8 33.64 1.04 4 9.8 -5.8 33.64 3.43 Total 8.41 Significance = (-1)/(C-1) = (2-1)/(3-1) = 2 The calculated value of 8.41 is considerably more than the significance value of 2 Therefore the data represents a significant departure from the expected values thus County A shows a considerable increase in risk of arson as compared with County B and the trend is

BUS WK4 HOMEWORK Essay Example | Topics and Well Written Essays - 750 words

BUS WK4 HOMEWORK - Essay Example In such a devastating situation, it is imperative that the company pays great attention at how to inform the world about the catastrophe. If this situation was not handled then the audience of the company which is enormous as it includes the whole world, would see the company in a much worse light. The company has to release the information in two ways; first they would have to break the news to the families of the workers and secondly the company’s employees and then to the media. The company has to be extra cautious in choosing the representatives who will handle these releases. They have to make sure that their reputation is kept intact and at the same time the information provided is honest and precise. This adversity affected a lot of people. It was not only the 33 miners in the mine who were affected;the families of those workers were also hurt. The anguish that their families had to go through was no doubt too much. They waited to hear any news about their loved ones an d worried whether they would make it out alive. Chilean Copper Mine was responsible of keeping the families continuously up to date on the rescue mission and what was being done to help the miners in the best possible way to save them. This process of communication is extremely important. The employees of the company also need to be kept informed about the situation because they need to know what the company they work for can do in order to protect them and how serious they are about their workers. This means of communication has to be really effective; it will have to give all the information to them as well as make them feel that the company does care about its employees and that they are all united in this situation. Communication has a meaning to every person in a situation. A crucial point of an effective communication is mutual understanding of the information. It involves the shared concern of the thoughts, feelings, needs, wants and intentions of the communicators (Krizan, 2 011). If the message is sent through mail or memo or a video, the message has to be sent using a proper tone. In the case of the trapped miners, the overall tone when sending the message across has to be considerate and consoling in order to maintain calm. The families of the affected should be informed verbally through a video. Providing this information through writing will not be enough. Draft 1: I would like to address the family members of the ‘33’ as per company protocol. The main message that I want to communicate is of patience and being positive. The journey has no doubt been very long and stressful especially without enough resources. The company has now directed towards other ways to proceed with the rescue. This includes consideration of all types of safety aspects to ensure that the miners come back to the surface with full health and conditions and rejoin their families. The company completely understands the concerns of the families and will address them. It would be difficult to present all the information so we will sum up the most significant points of the rescue plans for this accident. The most essential thing for us is the well-being of the affected; we will make sure that all of them will reemerge to a normal life. Draft 2: The Chilean Copper Mine cave that has trapped 33 of our employees is indeed a tragic incident. We are very well